Chat Only with Your ICP

Chat Only with Your ICP

Buyers today are impatient and seek immediate value when they have intent to connect. If you ask them to fill out a form, there's a high chance they'll drop off. Scheduling a demo for specific, personalized questions is too much to ask.

And chatbots? B2B buyers will run away. They don’t want to waste time — they want personal treatment and answers tailored to their business needs.

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According to McKinsey, 76% of B2B buyers want to speak to a salesperson when researching a new product or service.

However, it's impossible to speak with every lead who wants to chat. Research by Qualified shows that over 75% of inbound leads are unqualified or not sales-ready. Moreover, in website chat, if a sales rep takes longer than 60 seconds to respond, the lead will likely leave. Responding on time requires a large, always-available team of SDRs, which is costly and nearly impossible.

Knock understands that the buyer journey needs to evolve in 2024. The traditional sales process is too expensive, too lengthy, and has low conversion rates. B2B buyers will run away. They don’t want to waste time — they want personal treatment and answers tailored to their business needs.

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How Knock Works 💫

Step 1 - ✅ Identify Touchpoints: Choose places on your website and other touchpoints where your ideal buyers might engage with you.

Step 2 - 🪄 Add Engagement Button: Add the Knock engagement button to allow leads to seamlessly open a private channel on Slack to chat directly with your sales reps (no Slack account required).

Step 3 - 🎯 Define Qualification Rules: Define the types of companies you are willing to chat with.

Step 4 - 🔔 Get Notification: Get notified about qualified leads engaging on Slack. Knock analyzes the lead account info immediately and accepts only leads that meet your qualification criteria.

Step 5 - 🚀 Private Slack Channel: Start a chat with the lead in a private Slack channel, share files, book demo times, and add more team members to the channel.

Step 6 - 🎉 Insights and Analytics: Gain full insights into your buyers' engagement, chats, and compare multiple touchpoints to learn which convert your ICP best. See all new contacts in your CRM.

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A smoother way to connect by clicking the Knock button.

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Learn where your ICP wants to engage

[https://start-chat.com/slack/knock/XwNHRL| Chat with an Expert]

Questions You Might Have

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What about leads that don’t have a Slack account?

Knock’s solution is open to any buyer, even without a Slack account. They can enter the chat anonymously and send you a message.

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How do I get the lead info?

Knock uses identity detection powered by multiple sources and AI to gather essential company information such as size, headquarters, industry, and status.

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Will my SDR team need to be available 24/7?

No, Slack is asynchronous, so immediate replies are not necessary. When you send a message, the buyer receives a notification, allowing both of you to chat at your own pace, similar to email but with higher engagement.

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I am afraid my SDR team has no capacity to handle so many chats.

With Knock, you only chat with qualified leads, and there is no need to respond immediately. Unlike website chats, the chats on Slack are with real people, making buyer intent much higher. You will receive chats only from those who are seriously considering your solution.

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How long does it take to start testing Knock?

Knock integration takes less than 5 minutes. It's a no-code solution that allows you to easily test any touchpoint and see where your channels work best. No maintenance is required.

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How can I route the conversation to other team members?

You can easily change the chat owner or add additional members. B2B sales often involve multiple stakeholders, so everyone can join the conversation as needed.

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Is it secure?

Absolutely. With Knock’s omni-channel capabilities, you and the lead are not in the same workspace. The lead has their own private space to chat, ensuring security.

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Do I have the ability to view the chat without joining it?

Yes, you can view chats without being visible to the buyer, providing a powerful way to monitor conversations.

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Will it be integrated to my CRM?

Yes! All contacts and activities are updated in your CRM in real time

2 Months Trial - Free

We see you as a partner and are committed to helping you achieve your desired outcomes and make a real impact on your buyer journey. The first two months are dedicated to:

What to Expect During the Trial?

  • Find the Best Performing Touchpoints: Discover where and who from your ICP wants to engage. Knock will provide you with insights and ongoing reports on your leads' engagement preferences.
  • Real-Time Alerts: Receive an alert every time a lead from your ICP writes you a message. You can decide how and if you want to engage with them and choose the best channel (Slack, email, etc.).
  • Dedicated Support: We are here to support you, continuously learning what works best for your leads and your team.

[https://start-chat.com/slack/knock/XwNHRL| Start a Trial]